Performance Chart:

The Performance Chart represents Falcon Wealth Planning’s independent research based on multiple factors that attribute to the unique ability that FWP has in customizing a portfolio. The increased return numbers were based on independent research and should not be relied on for investment results or future performance. This chart strictly highlights the benefits of being tax conscious and managing a portfolio with a tax aware strategy.

This chart shows projected additional return numbers over a 20 year period compounded annually. The performance chart shows that all funds are reinvested throughout the 20 year timeframe. FWP’s intend of the chart is not to predict future performance or growth as there is no guarantee of future performance. FWP’s client’s actual investment results differ from client to client as each client has a specific investment strategy.

 Tax Aware Allocation:

Analysis has shown certain asset classes should be held in particular accounts. Research has highlighted the additional return you can yield on an after tax basis of roughly 0.5% better, based on research by: 1 Source: 2014 Investment Company Factbook.

http://blog.helpingadvisors.com/2015/08/20/the-value-of-a-tax-aware-advisor-where-robotics-gets- terminated/

 Optimal Allocation:

Annualized number is an approximation. Please note that the number computed from annual data may differ materially from this estimate. Data based on a 60/40 portfolio from performance from 1973-2013 has shown an increased return of 2.41%. Data provided by Dimensional Fund Advisors.

Auto Rebalancing:

This technique allows investors to take advantage of market volatility and allow investments to be purchased and sold at their optimal targets to “sell high, and buy low.” This strategy yields roughly a 0.8% additional return over a time period from 1994-2014 with a 60/40 portfolio mix. Analysis based on Market Watch writer, Brett Arends.

http://www.marketwatch.com/story/the-right-way-to-rebalance-your-portfolio-2014-02-18?page=2

Tax Loss Harvesting:

FWP has done independent research on Tax Loss Harvesting techniques based on taking advantage of market volatility to help capture tax savings. Our research has concluded that another 1% of additional return can be achieved based on the analysis of someone in the 25% tax bracket.

Investment Performance on Index Fund vs. Actively Managed Mutual Fund:

Data has shown that additional return has been achieved through Index Funds versus investing in Actively Managed Mutual Funds. We have sited Forbes in an article that calculates the savings.

Over, the research concluded a potential 2.01% better return with Index Funds versus Actively Managed Mutual Funds.

http://www.forbes.com/sites/rickferri/2013/11/18/another-reason-to-buy-index-funds/